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©2020 by Stay In Charm.


Stay In Charm is a technology startup helping hairdressers learn, manage and win client loyalty using modern mobile tools

Company based in Lithuania, founded in 2019 by an experienced team of founders holding deep industry knowledge and software development skills.


The product idea originated from daily problems and challenges in hairdresser work that are common for millions of hairdressers all over the world.


As beauty industry is increasingly stepping into the digital age, opportunity for new, next generation stylist tools arises, challenging traditional education, communication and marketing channels. 


Lauri Koponen, CEO

22-year beauty industry expert, salon owner, entrepreneur, P&G, Tony&Guy, Trainer of Trainers and business strategy consultant 

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Juozas Proskevicius, Product lead

3rd generation hairdresser with 15 years experience in beauty services

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Ainius Obolevicius, CTO

8 years experience in digital product development and software architecture

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Become the global leader in customer relationships in beauty industry.

Get in touch

We are looking for beauty brands who are interested in gaining a competitive edge using new, modern and efficient education, communication and marketing channel. for their professional products.